Hello, I’m Amy
I design experiences that connect people's needs, business goals, and technology strategically.
With over 8 years of experience, I thrive on crafting impactful digital products from end to end.
Let's build something meaningful together *⸌☻ັ⸍*
Currently based in London 🇬🇧
Featured Works
View my works at CTgoodjobs, a leading job portal in Hong Kong, where I worked for the past 8 years •̀.̫•́✧
Revamping Resources Section for Optimal Content Discovery
Redesigned information architecture and interfaces for enhanced content discoverability, resulting in a 23% increase in page views and 8% decrease in bounce rate.
View Case StudyDesigning a Secure and Efficient OTP Login Experience
Led to a 24% increase in successful logins and 30% decrease in unauthorised login attempts with an optimised OTP login experience.
View Case StudyBridging Job Seekers and Employers with CTgoodjobs' Messaging Platform
Integrated messaging feature to empower successful connections and streamline talent matching process.
View Case StudyCultivating Design Maturity at a Traditional Company
Pioneered the establishment of design management practices at CTgoodjobs, driving a 40% increase in design productivity.
View Case Study